In late May, the TV show Superstore wrapped up another season. I’ve written about Superstore before because they had a very interesting union storyline a few years back as well as some hilarious staff training videos.
This finale had a three-episode story arc. Cloud 9’s corporate office grinds workers’ hours which leads store management to publish photos of the gross effects on store cleanliness in order to get more hours. This leads to a disciplinary investigation and the firing of a worker (meek weirdo Sandra). Sandra then becomes a union stalwart and starts organizing. Cloud 9 then targets the store for closure.
There are three really interesting moments in the final two episodes:
1. There is a depiction of a union organizing meeting. Although the meeting is played for laughs, this is the first mainstream depiction of a union organizing meeting that I can recall on TV.
2. During the meeting, one employee argues against organizing by highlighting how vulnerable the workers are and maybe they should just be happy with the pittance they have. This part of the meeting is played straight and it has the effect you would expect on the union drive.
3. A part of its union-busting, Cloud 9 contacts ICE (Immigration and Customs Enforcement) to raid its own store. This is expected to be disruptive to the workers’ solidarity as well as terrify them. This is where the episode takes a dark, dark turn for undocumented worker Mateo.
Interestingly, the ICE raid seems to solidify support for the union. We’ll have to wait until the fall to see how this plotline plays out. But this story line returns Superstore towards the kind of critical comedy that we saw in shows like Archie Bunker.
-- Bob Barnetson